This is a 3 year six semester program in administration studies leading to the award of the BBA degree. Here, the student is exposed to the functional areas of management such as Marketing, Finance, Human Resource and other Management subjects.
In the second year, the student is required to study a paper on Computer Application in Management. In the third year, the student is required to opt for 2 specializations – Marketing/Finance/Human Resource Management. A student can take up his/her project work in lieu of one compulsory subject of the sixth semester.
Languages, English and Kannada/Hindi/Additional English (for NRIs only) are to be studied in the first and second year only. The college encourages students to take up mini-projects, industrial and field visits.B.B.A Regulations